Chen, Haipeng*

Haipeng Chen Research Group, BE, Marketing and Supply Chain

We study firm's pricing behavior and on how price rigidity changes for 9-ending and 0-ending prices to increase vs decrease.

Computational Methods:

Using R, SAS and STATA to analyze Dominick's pricing data.  R and SAS are currently available. STATA license is available at UK but needs to be put on the super computer.

Software:

R, SAS

Students:

Daniel Chavez, doctoral student, UK

Zhang Yang, doctoral student, UK

Collaborators:

Prof Daniel Levy, Bari -ILan University, Israel

Prof Avichai Snir, Open University, Israel